The Seaweed Bath Co. harnesses the power of seaweed to create a range of personal care products that will leave your skin happy and soothed.

Imagine bathing yourself in seaweed – not exactly the prettiest picture. If you’re wondering to yourself “Why would anyone do that?” Well, seaweed has some really great benefits to skin (particularly when it comes to psoriasis and eczema). I was very surprised to know that seaweed apparently works great on irritated, flaking and scaling skin and seaweed baths are actually really soothing, helps alleviate and improve eczema, psoriasis conditions.

Introducing The Seaweed Bath Co. The cosmetic product brand was founded by Adam Grossman and his wife, Allison, on the idea that healthy hydration is the basis of true beauty. Adam’s journey in creating soothing seaweed-based formulas started from trying to create something suited for his own skin which was plagued by skin problems, “While on a mission to soothe my own dry, psoriasis-prone skin, I discovered the natural wonder of bladderwrack seaweed.”

Thereafter, he was inspired to craft skin-loving formulas tapping on the powers of bladderwrack seaweed, a brown variety that was capable of revitalising stressed skin – regardless of skin type. The brand carries a range of all-natural hair care, soaps, moisturisers, powder baths and even a detox line.


Soothing Body Wash


Body Cream

The Seaweed Bath Co. Wildly Natural Seaweed Soothing Body Wash (360ml at $42.80) and The Seaweed Bath Co. Wildly Natural Seaweed Body Cream (177ml at $38.80) comes in three scents such as relaxing Eucalyptus & Peppermint, Lavender and Citrus. There is also an unscented option (what a rarity).

Made using key ingredients like bladderwrack seaweed, anti-inflammatory aloe vera, deeply soothing neem oil and nourishing Hawaiian nut oil called Kukui oil, the body wash is extremely refreshing and hydrating and easy on skin.

The body cream has ingredients like argan oil and vitamin E in addition to the list of skin relieving ingredients found in the body wash. No doubt the argan oil and vitamin E provides even greater moisturising properties to the cream. The formula is also light and easily absorbed into skin for comfortable application without overt oiliness and the discomfort that brings.


The Seaweed Bath Co. is available online or from the retail store at Orchard Central.

Orchard Central
181 Orchard Road, S238896
Tel : +65 62381690